Thank you!
We will contact you shortly
Free guide: "The Path to Perfect Email Sender Reputation"
A practical guide to warming up your domain and IP - for those who want to be in the inbox, not spam.
The most expensive mistakes are those that happen even before the first email send. We provide a clear plan on how to avoid them and go from a novice to a reliable sender.
You need this guide if you:
Launch an email channel from scratch or on a new domain.
You're switching from ESP to CDP and want to maintain your sender reputation.
Your emails aren't reaching recipients—and you don't understand why.
You want to control the delivery, not rely on the algorithms of email services.
You want to avoid common mistakes and save time at the start.
What you'll get
This isn't theory for theory's sake. This is a working plan that will tell you how to avoid screw-ups at the start and create an email channel with high deliverability and reputation.
You will learn:
We've collected everything we wished we had at the start
This guide was created by the team at Yespo CDP—a customer data platform chosen by over 3,500 businesses from 23 countries, including 300 enterprise companies. In Ukraine, 8 out of 10 leading brands trust us.
We don't just develop the product, we also support clients as an agency—helping them build, launch, and scale their communications. That's why we see the entire cycle: from the initial technical steps to the real impact on ROI.
Why getting off to a good start is critical
Poor warm-up = loss of profit
Even the best campaign won't work if emails don't reach recipients. Low deliverability impacts your open rate, sales, and ROMI—and you simply don't see how much you're losing.
You've already invested in list building—don't lose it at the start
Without warming up, your list quickly burns out: complaints, blocks, unsubscribes. And acquiring a new one is more expensive than retaining your current one.
Sender reputation impacts the Lifetime Value of every subscriber
If your emails aren't delivered, you lose out on repeat and cross-sells, and nurturing loyalty. The cost per client increases, while results decline.
Download the guide—start from the right point
It will save your resources: time, budget, and reputation.
And it will help you avoid mistakes that usually happen even before the first campaign.
Fill out the short form—and the guide will immediately land in your inbox.