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AI for Marketers in 2025: From Tasks to Decisions

Our speaker:Yana Bozhko
Head of Digital Marketing at Yespo

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What will we discuss?

It’s almost impossible to talk about marketing in 2025 without touching upon AI. Generative AI permeates every facet of our work: from putting together simple social media captions to outlining complex, multi-step campaigns. But there’s another breakthrough looming on the horizon—AI agents.

Key Discussion Points:

  • Introduction to AI agents: Discover what agentic AI is and how it fits into the broader marketing-automation landscape.

  • Agentic AI use cases in marketing: Explore exactly how this new technology can help you achieve better results with less effort.

  • Agentic AI and Yespo: Discover how Yespo is going to leverage agents to improve and accelerate your marketing.

Join us as we explore this new marketing-automation frontier!

Yana Bozhko
Head of Digital Marketing at Yespo

Yana has over 13 years of experience in marketing and team management. She has worked with B2B and B2C companies of different sizes worldwide.

Yana successfully created and implemented marketing and content strategies, built email marketing and digital marketing departments from scratch.

She’s a strong advocate for data-driven marketing, reasonable creativity, and lean methodology principles.

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