Mastering Email Campaigns: Driving Engagement and Avoiding Spam

25 July | 16:00 EEST

Diana TeliakovaRetention Marketing Specialist at Netpeak Agency

Before joining Netpeak, I focused on generating leads for a SaaS product in the US market.
Now, I work with all kinds of businesses to turn website visitors into regular customers and keep existing clients happy and loyal. Most of my work involves launching omnichannel communication from the ground up and improving retention strategies, including fixing past mistakes and correcting direction.

By combining creativity, data analysis, and a personalized approach, I help businesses achieve maximum efficiency and quick returns on their investments.

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About the webinar:

We will discuss the importance of email communications in today's business and how they can effect customer retention. We will cover common issues in email campaign setup like emails landing in spam, low open and click-through rates, basic sender requirements, and where to start when setting up the channel.
You will learn about technical and non-technical solutions to enhance email efficiency and keep messages out of the spam folder.

Use improved features of Yespo CDP to run better promo campaigns, create omnichannel sequences, and increase direct channel sales.

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